Mazda debuts 40-MPG Mazda3 and Announces Production of All New CX-5

June 30, 2011

Mazda North American Operations (MNAO) today unveiled its innovative industry-leading suite of SKYACTIV technologies at the New York International Auto Show and revealed the 40-mpg highway fuel economy of its face-lifted 2012 Mazda3 compact car, which made its U.S. debut at the show.  Earlier in the week, MNAO also announced that the MINAGI Concept, which made its North American debut in New York, will be the basis of a production compact SUV model named Mazda CX-5.

 SKYACTIV, which is a suite of all-new technologies that includes completely redesigned, highly efficient internal combustion gasoline and diesel engines, manual and automatic transmissions, and an advanced body and chassis, will be the core of Mazda’s future product line.

The 2012 Mazda3 will be Mazda’s first North American application of SKYACTIV technologies, available with a SKYACTIV-G 2.0-liter gasoline engine mated to either the SKYACTIV-Drive six-speed automatic transmission or a SKYACTIV-MT six-speed manual transmission.  The 2012 Mazda3 also will feature refreshed exterior and interior restyling as well as new safety features, and will go on sale later this year.

The CX-5, to be based off of the MINAGI Concept, will feature the full suite of SKYACTIV technologies, and join the brand’s global line-up in 2012.  The compact SUV will make its world debut at the 64th IAA (Internationale Automobil-Ausstellung) Motor Show to be held in Frankfurt, Germany this September.

Reblogged from Mazda USA Media

 


Mazda3 Named a 2011 ‘Top 10 Coolest New Car Under $18,000’ by Kelley Blue Book’s Kbb.com

June 29, 2011

Mazda3 was named a 2011 “Top 10 Coolest New Car Under $18,000” today by Kelley Blue Book’s Kbb.com.  For eight years running, Mazda3 has been deemed by Kelley Blue Book’s Kbb.com annual list as a cool and fun-to-drive car for a very reasonable price tag.

Kelley Blue Book’s Kbb.com selects “Top 10 Coolest New Car Under $18,000” vehicles based on simple criteria.  Cars must be fun-to-drive, fun-to-own, possess a certain ‘cool factor’ and adhere to the under $18,000 price tag. Mazda3 has held the title since it came to market in 2004.

“At some point we’re going to have to give Mazda3 a lifetime achievement award for its unequaled streak of appearances on our annual list of coolest cars,” said Jack R. Nerad, executive editorial director and executive market analyst for Kelley Blue Book’s Kbb.com.  “For the 8th year in a row – every year of the car’s existence, in fact – the Mazda3 has earned a spot on our list for its standout sheet metal, excellent interior and exceptional driving dynamics.”

The Mazda3 compact sedan is powerful and fuel efficient with a standard 2.0-liter, four-cylinder engine that offers 148 horsepower and 135 lb.-ft. of torque. An available 2.5-liter, four-cylinder engine,that offers 167 horsepower and 168 lb.-ft. of torque.  Starting at $15,800, the sedan has an EPA fuel economy rating of 33 highway/24 city when equipped with the 2.0-liter engine (automatic) and 29 highway/22 city when equipped with the 2.5-liter engine (automatic).

“Nearly half of all Mazdas sold in the United States are Mazda3s, so we are proud of the 2011 Mazda3 for earning a spot on Kelley Blue Book’s Kbb.com ‘Top 10 Coolest New Cars Under $18,000’ list,” said Jim O’Sullivan, president and CEO, Mazda North American Operations.  “This award illustrates Mazda’s dedication to producing engaging and fun-to-drive vehicles.”

Click here to read the full article!


First Look: Mazda Shinari Concept Car

June 27, 2011

 

“At this year’s 2010 LA Auto Show, Mazda gave North America a glimpse at its SHINARI pure design concept vehicle. Under the direction of Ikuo Maeda, the company’s new global design director, SHINARI is the first vehicle to feature Mazda’s new global design language, KODO, or “Soul of Motion.” SHINARI takes lessons learned from the successful NAGARE (“flow”) series of concepts, and takes Mazda’s design to an exciting new level.

The SHINARI is a four-door, four-seater sports coupe that perfectly expresses the KODO design theme in a graceful and carefree form. The Japanese word “shinari” references the powerful yet supple appearance of great resilient force when objects of high tensile strength, such as steel or bamboo, are twisted or bent. It also refers to the appearance of a person or animal as it flexes and transforms its body to generate high-speed movement.

One glance at SHINARI stirs one’s emotions. Its form expresses the powerful movement of a lean yet extremely muscular body, appearing both supple but at the same time filled with tension. Mazda’s desire is to strike a chord in car enthusiasts’ hearts and go beyond the notion of rational logic. SHINARI’s form purely embodies that desire.”

Click here for more photos of the Shinari!



Powertrain: SKYACTIV® TECHNOLOGY

June 24, 2011

Mazda moves to make their cars more fuel efficient while also making them more fun to drive. Click here for more information on SKYACTIV® TECHNOLOGY!


2011 Mazda MX-5 Miata Review

June 23, 2011

You pass a sign warning of miles of twisty road ahead. It’s a lovely spring day in a rural section of northern Virginia that winds between swaths of suburbia. You’re behind the wheel of a 2011 Mazda MX-5 Miata, top down. The white Accord sedan pulls to the shoulder, waves for you to pass. It’s time to drive.

Mazda’s two-seat roadster has been redesigned twice since its introduction more than twenty years ago, with the most recent full overhaul dating to 2006. But its size, shape and even most styling details have remained consistent, as has its light weight and small four-cylinder engine.
With 167 horsepower, the MX-5 Miata’s output lags a growing number of economy sedans, so even at 2,600 pounds in the tested fully-loaded version – decked out with heated leather seats and a power-retractable hardtop roof – it isn’t going to be a speed demon in a straight line. Certainly not by the standards an era in which mainstream family sedans and SUVs are widely available with more than 100 horsepower more, at any rate.
But there’s an automotive school of thought that it’s more fun to drive a slow car fast than a fast car slow. A corollary to that principle: It’s fun to drive a Miata at any speed.
Continue reading on Examiner.com

Preview the 2012 Maxda 5

June 20, 2011

DAMASCUS, Md. (MarketWatch) — The Mazda5 fills so many niches that you might call it a wagon; others would say van, while my summation is a mini-minivan with sporty overtones.

That’s not using several words where one would do, but to more adequately describe this fun-to-drive little runabout.

It is even a vision of the near future. Ford’s F +1.57%  upcoming Grand C-Max will have a lot in common with the Mazda5 MZDAF +6.47% . And both can look at the new Focus and call it kinfolk.

Ford and Mazda have had a financial and manufacturing alliance since 1979. Ford once held a controlling interest in the Japanese auto maker, but in recent years has cut the stake to 3%.

Even if Mazda did soften the ride a bit for the new model year, the Mazda5 still has a sporty nature on back-country roads. With 157 horsepower at 6,000 rpm and 163 pound-feet of torque from its inline 4, the Mazda moved out quickly from red lights and stop signs — a nice surprise. But try to merge onto a fast-moving interstate and the need for more grunt makes itself known.

From a dead stop to a 60mph takes less than 10 seconds with the aid of a fast-acting, five-speed automatic transmission. Yet a driver’s left to wonder, “What would this be like with a small turbo?”

No, that wouldn’t do much to help gas mileage, rated at 21-28 mpg by the EPA. It runs on regular unleaded and gave me 25 mpg overall.

2012 Mazda5

PRICE AS TESTED $24,720
FUEL Regular
ENGINE 2.5L I-4 157 hp
EPA RATING 21/28 mpg
CAPACITY 4 adults,
2 kids
HANDLING Very good
for a van
POWER Needs more on highway
RON’S RATING Great mini-minivan

When it comes to the comfort side of the equation, there should be few complaints. There’s plenty of room for a 6-foot-tall driver. The tachometer and speedometer are placed in twin pods right in front of the driver. Auxiliary information comes from a small window in the instrument pane, and a bigger one just above the central stack.

Auto writers have complained for some time that the center stack info window washes out on even at the hint of a sunny day because of its poor contrast. And still, only after sunset, or in the shade, will you see what you have been missing all day.

The two bucket seats that comprise the second-row seating are multi-adjustable to accommodate wee ones on up to budding basketball players. They also get to control their own ventilation via vents and buttons at the end of the center console.

Wide open, the sunroof generates only a little wind noise and thanks to the overall mini-minivan design, eats up very little headroom. More athletically inclined kids can select the third-row seat. It’s a great launchpad for harassing their older siblings. The sliding side doors are easy to open and third-row seats are quite firm.

With all three rows of seating up, storage space is limited to 5.6 cubic feet. You may be able to stash a case of beer back there, but it would be sitting on its side. A case of your favorite wine would require folding the third-row of seats, easily done via the rear hatch. That increases carrying capacity to 27 cubic feet. Folding the second row increases that to 55.4 cubic feet for serious hardware store visits.

Three models are offered, with our tested Grand Touring package topping the list. With only two small options, the test vehicle went out the door at $24,720 including transportation.

Interior materials were on the economy side of the ledger. Fit and finish were good.

For those who don’t need the space available in a large van or sport utility, the Mazda makes for a very wise choice. The price is right; it will haul a fair amount of stuff, is economical and has a “recommended” rating from Consumer Reports.

It won’t turn heads in the neighborhood, but will mark the owners as very smart consumers.

Vehicles tested in this column are on loan from the auto companies through local distributors.

Ron Amadon writes about cars for MarketWatch from Washington.

Reprinted from MarketWatch 6/18/11


Customer Thanks

June 5, 2011

Our experience was a 10+.

William and Jeremy were top notch. We appreciated how honest and sincere both were and especially liked the ability to take the vehicles home for the evening. Both factors helped solidify our decision. My fiance has bought several Mazda’s from Hiley however they couldn’t beat Classic’s deal and the customer service at Classic was great. Ryan in finance was especially helpful in getting our payment and rate where we needed it to be.

I’m sure we’ll be repeat customers of Classic in the future!

Lori E. 6/3/2011